Bounty Hits 100,000 CTF Landmark
Bounty launches new online CTF management service
30 July 2008
Bounty, the UK’s favourite parenting club, today celebrates the opening of its one hundred thousandth (100,000) Child Trust Fund (CTF). To coincide with this milestone, Bounty has launched an internet account management service, becoming the first stakeholder CTF distributor to offer such a service in the UK.
The new online management service will make administration of a CTF easier for parents, presenting them with key information and allowing them to conduct transactions online. The service will also enable parents to see the potential growth of their investment and its value when their child reaches 18. This function provides parents with the opportunity to identify any additional investments they may need to make over time to reach their specific goals.
Specifically, the online ‘Wizard’ feature provides the user the ability to:
- View their current CTF value;
- Make online payments into their account; and
- Project the potential value of their account at a future date.
Neville Sharman, Head of Financial Services at Bounty, said, “We are pleased to have played an important role in helping parents invest in the future of 100,000 young children through the Bounty CTF. With our unparalleled access to 9 out of 10 new mums in the UK, we are able to provide parents with the information and encouragement to make a positive decision about where to invest their child’s voucher. The new ‘Wizard’ service is designed to help make it even easier for parents to invest in their child’s future.”
According to official figures, 25% of parents have failed to invest their CTF voucher. Bounty estimates that these parents have lost out on an aggregate of over £5million worth of growth for their children during the last 12 months.
To increase awareness of CTF and encourage parents to invest their vouchers, Bounty has launched its own campaign and the online account management service is the latest phase.
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