Products & Services
Pregnancy Information pack

This useful wallet is full of information and reference points so that Mum can plan and prepare for her pregnancy.
| Target Audience: | All expectant women |
| Positioning: | Everything mums need to know about being pregnant |
| Delivery Channel: | Through midwives - antenatal clinics, GP scan rooms, health centres |
| Received: | At booking-in appointment (usually 8-12 weeks pregnant) |
| Coverage: | 100% (808k) |
| Copy Splits: | First time mums, and second or subsequent mums |
| Contains: | Your Pregnancy guide - written by Bounty's expert panel |