Bounty for growing families

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Products & Services

Sampling

Bounty's sampling programme gives brands influential access to young families at key times. Bounty packs reach up to 96% of new mothers. This is an unrivalled level of controlled coverage, without wastage or duplication.

In 2007 we delivered over 3.4 million FREE sample packs, containing over 60 million product samples - giving our clients a unique combination of SCALE and FOCUS.

Bounty uses unique distribution channels to maintain control of Client product and avoid duplication. Packs are distributed by:

  • Midwives and Antenatal Clinics
  • Bounty's team of 390 Distributors, through Maternity Units in partnership with the NHS
  • Through our Retail Partners - ASDA & Boots

Bounty Sample Packs

PIP | MTB

Pregnancy Information

c. 10 weeks pregnant

Mum-To-Be Essentials

c. 4-5 months pregnant

OENBE

Overnight Essentials

Day before birth

Newborn Essentials

First day as a parent

  
BE 
Baby Essentials pack 
c. 6 Months Old 

 

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  • Research & Insight

  • Bounty Family Report

    Bounty paints a picture of the 21st Century family with all its variations. It considers women’s attitudes to family life, to work and to the way they raise their children.

    Download the Admap feature here

    Holidays

    Around 70% of mums at any one time are planning on going on holiday in the next year.

    Download the full pdf report