Products & Services
Mum-To-Be Essentials pack

This useful pack is full of information and reference points so that Mum can plan and prepare for her pregnancy.
| Target Audience: | All expectant women |
| Positioning: | Helping mums to get ready for the birth of their baby |
| Delivery Channel: | Boots and Asda stores (from voucher in Your Pregnancy) |
| Received: | Mid pregnancy |
| Coverage: | 80% (570k) |